What we can learn from the world's best workplaces
Do you know how your employees get to work? Attitudes towards the commute have shifted. While employees are reconsidering the time and money it costs for them to get to the office, businesses must also be considering the role of the commute.
A focus on wellness and wellbeing in the workplace has become an essential for employees and businesses should consider it essential as well. Gallup’s State of the Global Workplace Report found that businesses who look after employees’ wellness and wellbeing have significantly fewer accidents, resignations, and lower absenteeism. Businesses with engaged employees also enjoy 23% higher profit margins than businesses with miserable employees.
‘Business as usual’ is no longer acceptable in the current climate and a range of challenges beset organisations who are reluctant to grow with the evolving expectations of today’s top talent. Because running a successful business is not just about being profitable, it’s also about having the right people to help you achieve mission-critical outcomes for your organisation.
ESG sustainability performance is becoming increasingly important, not just to investors but to top talent in a competitive job market. We've spoken about the benefits of ESG previously, but we haven't talked about measurement. In a space comprised of many factors, from real estate footprint to emissions to parental leave policies to supply chain approaches, measurement is no easy feat.
Office meetings will be in the metaverse within three years, according to Microsoft co-founder Bill Gates. He predicts that virtual meetings will evolve from the current 2D images to full 3D avatars.
A metaverse office is a fully immersive, three-dimensional virtual workplace where employees log in using VR headsets or desktop devices to attend meetings, collaborate on projects, and interact with colleagues as customisable avatars, regardless of their physical location.
“Metaverse” is the latest buzzword going around the tech industry that can potentially revolutionise the way we live, work and play. Some are saying the metaverse is the future of work, and the office will be a thing of the past.
But what is the metaverse, how will it impact the way we work, what's the best way to prepare and when will we actually see and experience it? And the big one:
Spoiler alert: the physical office will not only live on, but even be enhanced by the metaverse.
“We believe the metaverse will be the successor to the mobile internet, we’ll be able to feel present – like we’re right there with people no matter how far apart we actually are.” (Mark Zuckerberg, Facebook CEO)
Some are calling it the next evolutionary step for the internet - web 3.0. The metaverse renders everything in 3D rather than the current 2D visuals we currently see today. It “brings the internet to life”, and builds a virtual world of interconnected communities where everyone can meet, work and play.
Coined by Neal Stephenson in his 1992 novel “Snow Crash”, the term metaverse refers to a digital environment that enables people to interact as avatars, using VR headsets and glasses. Think of it as a cyber realm where you can move and act in the same way as in the physical world, and directly interact with other people from any location on the planet as if they were standing right next to you.
The metaverse will go beyond the current Zoom or virtual meeting, and transform the way we work and interact with our colleagues and teams. Here are some ways the metaverse will change the future of work:
According to Mark Zuckerberg, the metaverse will open up new forms of work where people no longer need to be physically together to “feel present, collaborate or brainstorm.” Using 3D avatars, workers from different locations can meet in virtual spaces to interact, communicate and collaborate as if they were sitting side-by-side in the same meeting room. Platforms such as Microsoft Mesh, Meta Horizon Workrooms, and Gather.town are early examples of metaverse workspaces. These virtual environments let teams hold meetings, run workshops, and simulate office layouts in 3D.
This will allow people to do more online like manage projects, design products or buildings, and other team-based activities. Also, with VR headsets and motion capture gloves, coworkers can see everyone’s expressions and body language.
Working in the metaverse also introduces new ergonomic and wellness considerations. Sessions are typically recommended in shorter blocks, most platforms suggest 30 to 60-minute intervals to avoid visual fatigue and the disorientation that can come with extended VR use.
Since the metaverse enables a work from anywhere model, employees are no longer confined to their workstations and cubicles. They are free to work at home, at a cafe, at regional locations, or at any other area where they feel comfortable and creative. Also, long commutes to work will be a thing of the past, since all interactions would be happening in a virtual environment.
The metaverse will not only bring change in the workplace, but also open new work opportunities as businesses adapt to the new digital environment. There will be new jobs created that do not currently exist - similar to social media jobs that would have been unthinkable before the internet.
Jobs in the metaverse are already beginning to emerge across industries. Current and near-future roles include:
Virtual Environment Designer: builds and designs 3D virtual offices, meeting spaces, and digital campuses
Avatar Experience Manager: oversees how employees represent themselves and interact within virtual workplaces
VR/AR Software Engineer: develops the underlying technology that powers immersive work platforms
Metaverse Event Coordinator: plans and runs virtual conferences, onboarding sessions, and team events in the metaverse
Digital Real Estate Developer: acquires and develops virtual land and office spaces within metaverse platforms like Decentraland and The Sandbox
Metaverse Security Specialist: protects virtual workplaces from data breaches, identity theft, and virtual asset fraud
Also, some jobs today may need to change to accommodate this new virtual world, providing workers opportunities to learn and re-skill. Lastly, there will be new types of companies that may emerge to manage and facilitate the metaverse, delivering more job opportunities for people in any location.
That’s one difficult question to accurately answer. Although some of the needed technologies to enable the metaverse already exist, they are still in the early stages and have limited capabilities. Some say the full metaverse may take years to complete and launch. There are still a number of challenges that need to be addressed, including:
We know that it will take years before the technologies needed can mature and enable a full metaverse - but even if they do, the metaverse will not replace the physical workplace. Here are some of the reasons why the office will still play a crucial role in the future of work:
Our need for in-person or face to face interaction is the biggest reason why the metaverse will not replace the physical workplace. The office is not just a place to work. It is where people can collaborate, socialise, and build lasting relationships. Working from home during the COVID-19 pandemic has made people realise their need for some sort of physical connection. And the office provides a space where workers can establish this connection, have those ‘water cooler’ moments, and work creatively as a team.
Online gaming is perhaps the closest thing we have now to experiencing the metaverse. Online games allow you to create your characters or avatars and interact with other people through a virtual gaming environment. This can be fun and exciting but highly addictive. And there are health risks associated with too much online gaming, including sleep deprivation, insomnia and circadian rhythm disorders, depression, aggression, and anxiety. So, spending your 8-hour workdays in the metaverse may have similar effects, and probably will be detrimental to your physical and mental wellbeing.
All employees need to be in the metaverse for it to work as a virtual workplace. However, this single working environment may not work for everyone involved. As we’ve seen during the pandemic, people have their own style of working. Some are more creative and productive at home, while others feel more focused and motivated at the office. Having the flexibility to work where people feel most comfortable, whether physical or virtual, enables them to not only be more productive, but also be more inspired to deliver their best work.
With the hybrid work model becoming the norm across many industries, we believe the metaverse won’t replace the physical office, but can actually enhance the experience. The metaverse can bridge the gap between the digital and physical environments. It can bring both on-site and remote workers into an immersive and engaging virtual workplace, where they can collaborate, brainstorm, and work together as one team. This would allow people to work seamlessly between the metaverse and the physical office - creating a happier and more inclusive culture, as well as a more creative and productive work environment.
Want to learn more about the future of work? Read our guide to the future of work in Australia.